Our History
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Our History
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Valérie, founder & heart and soul of Swinging Oldies
Originally from La Rochelle, Valérie developed a passion for fashion at a very young age and, in 1995, turned her attention to this world, laying the foundations for a demanding creative journey.
A few years later, she moved to Paris—a city of inspiration and vibrancy—where she pursued her studies in fashion design. It was there that she honed her eye, developed her eye for detail, and forged her aesthetic identity.
Over time, her personal history and life experiences have nourished her vision: from this alchemy was born Je suis Swing, a brand intimately linked to her journey, at once sensitive, free, and profoundly authentic.
Valérie, founder & heart and soul of Swinging Oldies
Originally from La Rochelle, Valérie developed a passion for fashion at a very young age and turned to this world in 1995, laying the first stones of a demanding creative journey.
A few years later, she moved to Paris — a city of inspiration and excitement — where she continued her studies in fashion design. It was there that she refined her eye, developed her attention to detail, and forged her aesthetic identity.
Over time, her personal history and life experiences have nourished her vision: from this alchemy was born Je suis Swing, a brand intimately linked to her journey, both sensitive, free and profoundly authentic.
Valérie, founder & heart and soul of Swinging Oldies
Originally from La Rochelle, Valérie developed a passion for fashion at a very young age and turned to this world in 1995, laying the first stones of a demanding creative journey.
A few years later, she moved to Paris — a city of inspiration and excitement — where she continued her studies in fashion design. It was there that she refined her eye, developed her attention to detail, and forged her aesthetic identity.
Over time, her personal history and life experiences have nourished her vision: from this alchemy was born Je suis Swing, a brand intimately linked to her journey, both sensitive, free and profoundly authentic.
CREATIVE UNIVERSE & EXPERTISE
A passion for antique objects and the art of living
Val Bamboo has a true passion for collecting vintage clothing, which she carefully selects for its history and unique character.
This sensitivity to the aesthetics of the past is not limited to fashion: it also extends to interior design, where she likes to incorporate these elements
in order to create warm and authentic atmospheres in one's personal environment.
Her interest in period objects is also expressed through vehicles, to which she has a particular attachment.
In this Paris that she loved, Valérie did not hesitate to use her 1950s Triumph, a symbol of her taste for radicalism and originality, but also of her free spirit.
French craftsmanship and manufacturing
She creates all her designs in her workshop located in La Rochelle. Whether it's denim, swimwear, jackets, or knitwear, each piece is crafted with the utmost care.
It pays particular attention to the quality and origin of each component used, thus guaranteeing exceptional products.
The fabrics used for the swimsuits are made in France and meet the requirements for "high luxury",
thus ensuring impeccable quality and showcasing French expertise.
CREATIVE UNIVERSE
& EXPERTISE
A passion for antique objects
and the art of living
Val Bamboo has a true passion for collecting vintage clothing, which she carefully selects for its history and unique character.
This sensitivity to the aesthetics of the past is not limited to fashion: it also extends to interior design, where she likes to incorporate these elements in order to create warm and authentic atmospheres in one's personal environment.
Her interest in period objects is also expressed through vehicles, to which she has a particular attachment.
In this Paris that she loved, Valérie did not hesitate to use her 1950s Triumph, a symbol of her taste for radicalism and originality, but also of her free spirit.
French craftsmanship
and manufacturing
She creates all her designs in her workshop located in La Rochelle. Whether it's denim, swimwear, jackets, or knitwear, each piece is crafted with the utmost care.
It pays particular attention to the quality and origin of each component used, thus guaranteeing exceptional products.
The fabrics used for the swimsuits are made in France and meet the requirements for "high luxury",
thus ensuring impeccable quality and showcasing French expertise.
CREATIVE UNIVERSE & EXPERTISE
A passion for antique objects and the art of living
Val Bamboo has a true passion for collecting vintage clothing, which she carefully selects for its history and unique character.
This sensitivity to the aesthetics of the past is not limited to fashion: it also extends to interior design, where she likes to incorporate these elements in order to create warm and authentic atmospheres in one's personal environment.
Her interest in period objects is also expressed through vehicles, to which she has a particular attachment.
In this Paris that she loved, Valérie did not hesitate to use her 1950s Triumph, a symbol of her taste
for radicalism and originality, but also of her free spirit.
French craftsmanship and manufacturing
She creates all her designs in her workshop located in La Rochelle.
Whether it's denim, swimwear, jackets, or knitwear, each piece is crafted with the utmost care.
It pays particular attention to the quality and origin of each component used, thus guaranteeing exceptional products.
The fabrics used for the swimsuits are made in France and meet the requirements for "high luxury",
thus ensuring impeccable quality and showcasing French expertise.
ENGAGEMENTS
& RECOGNITION
Exceptional materials,
responsible production
Raw denim is 100% European, guaranteeing traceability and premium quality. Her knitwear is made with yarn from a small, century-old local mill, a family-run operation. This approach celebrates traditional craftsmanship and responsible production. Each piece embodies these values and reflects the brand's exacting standards and authenticity.
Professional Commitment
& Recognition
Valérie is an active member of UNACAC (National Union of Sewing and Related Activities Artisans), where she holds a decision-making role.
ENGAGEMENTS
& RECOGNITION
Exceptional materials,
responsible production
Raw denim is 100% European, guaranteeing traceability and premium quality. Her knitwear is made with yarn from a small, century-old local mill, a family-run operation. This approach celebrates traditional craftsmanship and responsible production. Each piece embodies these values and reflects the brand's exacting standards and authenticity.
Professional Commitment
& Recognition
Valérie is an active member of UNACAC (National Union of Sewing and Related Activities Artisans), where she holds a decision-making role.
ENGAGEMENTS
& RECOGNITION
Exceptional materials,
responsible production
Valérie's raw denim is 100% European, guaranteeing traceability and premium quality. Her knitwear is made with yarn from a small, century-old local mill, a family-run operation. This approach celebrates traditional craftsmanship and responsible production. Each piece embodies these values and reflects the brand's exacting standards and authenticity.
Professional Commitment
& Recognition
Valérie is an active member of UNACAC (National Union of Sewing and Related Activities Artisans), where she holds a decision-making role.